Tracie Close is the SeniorVice President of Marketing at Alliance Advisors. With more than 25 years of experience in marketing across a variety of industries, her focus on the delicate balance between analysis and creativity brings a fresh perspective to all her marketing efforts.
Prior to joining Alliance to lead their marketing department, Tracie worked as a National Digital Strategist for the Mid-law segment at Thomson Reuters. She has had her own digital agency and worked in house for some well-known brands in the US growing their digital footprint. Her experience determining the needs of this market and developing assets that supported her sales team’s efforts offered her a deep understanding of how to strategically support a sales organization.
Tracie received her BA inCommunications from Rowan University.